
Be Your Own Boss
We are proud to introduce our new Entrepreneurship track this semester. Offered in both the Global Business Management and Management Options, it is specifically designed to help students:
- Incubate a business idea,
- Learn the different components essential to starting and managing a start-up business, and
- Evaluate closely the viability of their idea.
The program will help students develop their ideas into a well-conceived business plan that can lead to a start-up business.
In order to accomplish these objectives, students will move through a sequence of courses that build upon one another. They will begin by learning about the challenges of entrepreneurship, and by completing a first-level analysis of the viability of their business idea. Students then take courses in:
- New Venture Marketing,
- New Venture Management, and
- New Venture Finance
...to increase their understanding and skills to further develop their business idea and determine its potential.
Students will also benefit significantly from the experiences of entrepreneurs in the community, and learn from their successes and failures in several of the courses. The track concludes with the development of a business plan in the capstone course.
The Checklists:
"The Entrepreneurship Track is an exciting new venture that will enable CoBA students to undertake new business endeavors, support local economic growth, and contribute to the vital local business community."
—Jim Hamerly, Ph.D., Director of Business Community Relations


