In order to receive the Meeting & Event Planning Certificate of Completion, participants must complete the required six Core Courses, project presentation, and three Career Perspective Courses.
Fundamentals of Meeting & Event Planning
Program topics will emphasize what it takes to identify and establish a career path within the profession. Learn the foundational elements and strategic considerations needed for planning a successful event. PRE CLASS READING: Chapters 1, 2, 3, 4
Successful Logistical Planning
Gain inside knowledge of how to build a blueprint for success by understanding ROI, targeted questioning, staging, audio visual, labor, permits, and creating value for your client. PRE CLASS READING: Chapters 6, 10, 14, 15
Food & Beverage Essentials
Effectively managing food and beverage for an event means successfully working with many variables. Discuss the management of food and beverage events including identifying needs, creating a budget, and working with a hotel or off-premises caterer. PRE CLASS READING: Chapter 13
Legal Issues for Event Planners
Review case studies and learn to minimize liability. Gain a better understanding of critical contract clauses, how to resolve legal issues relating to alcohol, food and beverage, employment disputes, and what to do practically and legally if you do not get paid. PRE CLASS READING: Chapters 7 & 8
Finance & Budgeting Essentials
Learn to understand, create, sell, manage, and live with event budgets, including how to evaluate your budget and provide solid information to stakeholders on return on investment. PRE CLASS READING: Chapter 5
Communication Skills for the Event Planning Professional
This two-part class will show you how to communicate effectively to peers and clients, outline and organize an effective project presentation, improve your style of delivery, and maintain the attention of your audience. PRE CLASS READING: Chapters 15, 16
This is the culminating project, presented to peers and instructors. Projects will focus on planning a meeting or event from beginning to end using the information and skills learned during the program.