Information For

Career Perspective Courses

In addition to the six core classes and final project presentation, participants are required to take three Career Perspective Courses.

Career Perspectives Courses:

Wedding Planning for Planners
Learn must-have skills and address the challenges of this fast-growing niche industry. Topics include bridal parties, customs/traditions, music, industry associations, networking, bridal shows, PR, and more.

Independent Meeting Professional
Learn the obvious and not so obvious considerations for establishing a reputation as an industry professional that delivers quality events.

Event Marketing
Learn how to create and execute a successful event marketing campaign and how to work with key stakeholders. Drive higher attendance to your events and have them talking about it long after it ends!  PRE CLASS READING:  Chapter 9

Hotel Operations & Destination Marketing
Learn the many ways destination, hotels and SEV's (special event venues) attract meeting and event business, and how you can secure the perfect site for your event

Planning Nonprofit Events
Nonprofit organizations are often asked to accomplish the near impossible – create a four-star event with a one-star budget. Learn how to make the most of every budgeted dollar and seek appropriate sponsorship and fundraising opportunities to offset the costs. Acquire tips on how to find and manage valuable volunteers and how to stay organized amidst the chaos.