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Tito Zamalloa

Tito Zamalloa
Executive in Residence
Principal, Z Marketing Factory

Tito brings years of marketing and management leadership expertise. He is currently Senior Vice President of the San Diego Consulting Group as the leader of its Marketing Practice. He has a relentless focus on the optimum omnichannel retail customer journey experience. He formerly served marketing roles across top Fortune 100 brands such as AT&T, McDonald’s, PepsiCo, and H&R Block. He also worked in executive management roles at Razer Gaming, Gaming-Entertainment Technologies, Inc. and at a leading advertising/marketing agency. He also ran VC and Angel funded enterprises.

Tito is an industry expert, presenting at conferences throughout the U.S. He is active in professional and community organizations; including the AMA and CMO groups. He volunteers and mentors actively; and is a marketing advisor and entrepreneur expert with Connect-SDVG; a leading business incubator.

Tito is an adept marketing educator in Southern California, currently serving as adjunct faculty at UCLA, UC Irvine, Cal State San Marcos and National University. His topics range from management to marketing to strategy.

He received his Bachelor of Science degree in Business Administration from the California State Polytechnic University in Pomona, CA; and has a Master of Business Administration from the Anderson School of Business at the University of California, Los Angeles.

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