
Marcella Graham

Utility Telecom Group
Class of 2015
The brief description of role/ job duties: I do digital marketing for a telecommunications and technology company. Around 20% of my job is OOH and 80% is digital. Some of my job duties are below.
- Build and run all paid search and display CPC advertising campaigns through Google ads
- Develop and maintain brand identity using current design trends as the head graphic designer
- Develop and write SEO forward content strategy
- Work with various advertising medium contacts
- Run all social media accounts
Favorite thing about your job: I like the freedom of being able to work from home.
Favorite thing about the MKTG department from your CoBA memories: I loved working with small business owners.
Favorite MKTG class : Social Media Marketing.