Project summary: The purpose of this project is to identify the areas where Gigi Moda’s online presence and engagement can be increased. It is separated into two different sections: the social media plan and the Search Engine Optimization analysis. The team developed several recommendations that can increase social media engagement and optimize search engine results.
Team members: Kennedy Shaw, Rowan Settle, Kamryn Curtis, Carlos Crespo, Samnang Heng
Faculty advisor: Fernanda Muniz