National City Chamber of Commerce & National City Chamber Foundation
The National City Chamber Foundation, a newly formed nonprofit organization, is in need of consolidation and clarification of their overall business and marketing strategies. The team conducted a competitive analysis, market segmentation, and social media integration plan for the foundation. The team provided the sponsor with a business plan, social media plan, and a marketing plan.
Student Team Members: Bryan Bertotti, Lorenzo Sandoval, Jialun Chen, Liann Dang
Faculty Advisor: Soheila Jorjani, Ph.D.