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College of Business Administration

Turnkey Strategic Relations

Turnkey Strategic Relations

Project Summary: 

The team researched the executive retreat market and crafted suggestions for our sponsor, Turnkey Relations, LLC, to assist in the creation of their own retreat. This involved extensive online research into competitors, interviews with competitors, and an interview with a target client. The team delivered a competitor analysis and proposal that included an example executive retreat and social media plan with recommendations on venues, services offered, price range, and marketing and promotions. 

Student Team Members: Quincy Fischer, Kayla Hanner, Lovelynne Magalued, Isabel Perez, Courtnie Wu

Faculty Advisor: Fernanda Muniz, Ph.D.

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